Our Story

"I am exceptionally proud of what our business has achieved in 25+ years of trading. Not just our results, but the results of all the companies we have been fortunate enough to work with and to help make a distinctive difference." - Peter Fullbrook, Managing Director, 2011

Alternatively, if you have a specific problem and want to know our experience in dealing with it, click here to contact us and test us out.

Leadership Team

Peter Fullbrook - Managing Director

My education was in the UK, at Caterham school and The London School of Economics. I learnt that there are fundamental principles to running a business and that the rugby club drank more than all the others. After a brief but rewarding stint in social work, my commercial career was mostly spent with Xerox, in sales, corporate sales training and management. This taught me that you have to develop people in the job and not rely on courses to do the work. An active cricketer throughout my life, I also learnt the importance of teamwork and how to win and have fun at the same time...

I founded Prosell because I saw the importance of people’s potential contribution to a business and also saw how many companies missed the biggest opportunity they were presented with; the challenge to fully engage their people and to achieve high productivity and overall business performance.

I believe living in Australia provides the right life balance for me, my wife and two daughters and have come to love all the variety it has to offer.

I am exceptionally proud of what our business has achieved in 25+ years of trading. Not just our results, but the results of all the companies we have been fortunate enough to work with and to help make a distinctive difference.

Vision, Mission & Values

For some companies and clients, vision, mission and values can be dry statements and broad expectations. These statements, however, are critical for us. Unless we live our values and pursue our mission, our clients will not gain competitive advantage.