Manufacturing/Trades training courses to keep you relevant

Why Manufacturing/Trade Courses May Be Crucial To Your Survival

Manufacturing is an industry hit hard by the effects of globalisation. It can be a sink or swim or scenario, particularly when it comes to competing on price. However, the relationship you have with existing customers can outweigh a ‘cost only’ philosophy – as long as it is responsive and consultative. This is where manufacturing/trade courses can be so vital to improving your company’s performance and long term viability.

No company is immune to the pressures of globalisation

You may recognize one or all of these challenges:

• Sales force struggling to maintain differentiation
• Global resources are causing manufactured items and industrial items to compete on a cost-only-basis
• Sales force facing increasing price pressure from the impact of global resourcing
• Sales force struggle to establish a consultative relationship with the client independent of the products and services you sell?
• Slump in world trade and variable plummeting demand for Australian exports

How your sales philosophy and practise may be harming your business

If your sales force has grown up or succeeded in the past at being a feature by feature comparative sales force, they are now going to lose.

Your costs will exceed the cost of manufacturing of the overseas producers and you will be educating your customer base to make decisions only on price. It is a recipe for disaster!

Your industrial base needs to reverse this trend. This cannot be done simply by trying to control costs, because you will never be able to meet the cost of manufacturing. It can only be achieved by getting into a dialogue of discovery with the client – and this may require specialised training, particularly manufacturing/trades courses.

Prosell can help you navigate this shift with success, growth and profits

Change is rarely comfortable, but it is exciting. While the old ways now may not serve your business – there are significant opportunities to be found if you can implement the necessary changes.

Work with Prosell and we will develop manufacturing/trades courses specifically for your business that will be:

• customised to your team and your customers
• responsive to and assist with specific problems you are facing
• delivered via a 3 stage approach (consultation, delivery and implementation/follow up)
• results driven
• tested, measured and adjusted if necessary
• relevant to your sales team, management and other key staff

Read about how Prosell helped News Limited achieve a 21% increase in measured conversion rates (enquires to bookings)

Contact Prosell now to do more than stay afloat in the sea of globalization – learn how to take advantage of new opportunities via effective training and customer dialogue.